Baby Phat represents everything a woman a can be and utilizes the high fashion elegance of all that is ghetto fabulous to empower and inspire women through the Baby Phat lifestyle. Editorial credits and features in magazines including Bazaar, Gotham, Seventeen, Star and Vibe represent the diversity of her lifestyle brand. The celebrity-filled fashion shows have become a New York Fashion Week fixture. The lavish designs are worn and sought by everyone from Paula Abdul to Britney Spears and Lil\' Kim to Alicia Keys. Influential photographers Steven Klein, David LaChapelle and Brett Ratner have all been called upon to shoot the lifestyle ad campaigns.